Building ZS Dolfas — a website for a Latvian earthworks company that actually books jobs

Most construction companies in Latvia still link their clients to a Facebook page. ZS Dolfas wanted something better — a real site, in Latvian, that turns a Google search into a quote request.

The result is live at dolfas.lv — and the full project entry lives in the Dolfas case study. Here is the short version of what it has and how it was built.

What the site actually does

The whole site is built around one job: get a serious client from "I need a digger" to "I sent the request" in under a minute.

• Hero with a single CTA. A heavy-machinery image, the company name, one sentence of trust ("we work across Latvia, with private clients and businesses"), and a yellow "Pieprasīt tāmi" button. No carousel, no popup.
• Services (Pakalpojumi). The six lines that matter: roads and driveways, demolition, site preparation, landscaping, pond digging, utility installation. Each one written as an offer, not a description.
• Equipment (Tehnika). A clean fleet page so a client can see exactly what is coming to their site before they call.
• Completed works (Darbi). Real photos from real jobs. This is the page that closes the deal — no stock images, no AI renders.
• About (Par mums). Two paragraphs and a portrait. Enough trust, no autobiography.
• Contacts + quote request (Kontakti / Pieprasīt tāmi). Phone, email, and a short form that lands in the owner's inbox.

Every page is in Latvian, every link routes back to the quote form, and the mobile version is the version most clients will see — so it was designed mobile-first and reviewed on a phone before a desktop.

The design choices that matter

A construction site has to pass three checks: it has to load fast on bad mobile data, read as serious to a 50-year-old client, and make the quote form impossible to miss.

So the choices were:

1. Dark theme with one accent. Safety yellow, the same colour as the CAT and JCB machines in the photos. The CTA and the brand wordmark are the only things in that yellow — everything else stays out of the way. 2. Photography over illustration. Every hero and section uses real machinery in real Latvian sites. No stock crane art, no abstract gradients. 3. One CTA, repeated. "Pieprasīt tāmi" appears in the navbar, in the hero, at the end of services, and in the footer. A client never has to scroll back up to act. 4. Latvian copy, written like a person. Short sentences. No agency jargon. The same way the owner would describe the work on a phone call.

Why it works

Construction is a trust business, not an attention business. The site does not try to be clever. It loads, it shows real work, it makes the next step obvious, and it gets out of the way.

That is the entire job of a small-business website — and it is what most templates get wrong.

If you run a similar Latvian small business and you are tired of sending clients to a Facebook page, reach out. This is exactly the kind of project I do every week.

Got a brand that needs to ship fast and look real? That's what I do.